Online Marketing and Search Engine Optimization Tips for Small & Medium Businesses

Is Page Load Time Going to be a Ranking Factor on Google?

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Google wants your website to be faster. Matt Cutts recent interview at PubCon clearly indicates this. So if your website is slow, pull-up your sleeves and start working to make it faster. It would not only make your visitors happy, but can also improve your search rankings.

  • Identify garbage codes on your pages and remove it. Html, css, javascript, any junk that has piled up there should go. 
  • Follow web standards. Check w3c validators to remove and correct your codes.
  • Happy talk should die. Check, edit and remove unnecessary content that does not create value.
  • Reduce graphic images and file sizes or other media which is creating overload without creating much design and usability benefits.
  • Be real stingy

Website load speed is a usability issue. By making your site faster you are providing users a pleasure equivalent to driving on the freeways.

Matt Cutts Interview Video on Page Load Speed



Related posts:

  1. Pay Per Click Campaigns and the Landing Page Optimization
  2. Surprising Changes on Google Search Results Pages (SERP)
  3. What is more important – content or the links?
  4. Search Engine Optimization (SEO) 101, Part 1

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Comments

  1. Ashish says:

    Thanks! I use Atahualpa – a WordPress template. It’s free, but with a small donation you could remove the bottom link. Worth it if you are optimizing your website for SEO.

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