SEO services for Book Publishers

There are several unique challenges as well as exciting opportunities when it comes to search engine optimization (SEO) for the book publishing industry.

On the one hand, while the long list of books covering different subject areas and topics creates problems of identifying the right keywords for search campaigns, book publishers on the other hand, are uniquely positioned to offer original fresh content to visitors and search engines on a regular basis. 

If you are one of the small or medium sized book publishing companies, we assume that you may be suffering from some of the problems mentioned below.

Search Engine Optimization (SEO) Challenges for the Book Publishers

• large list of titles in diverse subject areas and topics
• fast churn-up rate and short shelf-life (selling power) of each title
• very small marketing budget for each title
• lack of in-house site optimization knowledge
• lack of author support
• low value and profit margins per book

Search engine optimization is the most cost effective marketing solution for book publishers – big or small. If done properly, it can expose your books to the wider audience and make your website  a cost-effective marketing tool reducing dependency on expensive print catalogues.

An effective SEO can turn your dormant website into a productive sales media, generating revenues and orders.

With over 10 years of experience serving book publishing industry in Canada, US and India, SEO Consultant Ashish Kothari has helped companies optimize their websites for better rankings and conversion rates. He has successfully managed SEO, PPC, email marketing and website development projects. Get your website optimized for higher rankings and more traffic at affordable rates now!

“Ashish has made a major contribution to the Press’s ability to assess the effectiveness of its website and to optimize it for improved functionality.”

Brian Henderson, Director, Wilfrid Laurier University Press, Canada

“Ashish has worked for us for over 8 years managing and improving our website to its current rankings and positions. We are now listed among the top publishers on Google searches in agricultural, botany and life science fields – our core specializations.

Our online sales have seen dramatic improvement over the years improving our business manifolds. With limited marketing budget and manpower, we are now competing with some of the biggest multinational publishers – thanks to the internet and Ashish’s online marketing expertise.”

Vijay Primlani, Director, Science Publishers, USA