Online Marketing and Search Engine Optimization Tips for Small & Medium Businesses

Search Engine Optimization (SEO) 101, Part 1

Establishing a Website Domain Name

Establishing a website domain name and a high PageRank on Google takes significant time, efforts and commitment. There are several factors that improve your search rankings and the Google PageRank. Two most important factors are, doing proper on-page optimization and site structuring, and getting substantial amount of high ranking relevant sites linking to yours.

For new websites it is a big challenge to get other leading sites in the industry linking to theirs. However, even those sites which have been around and doing business for years; their low rankings are an outcome of the lack of work, awareness, skills, or resources to implement the right optimization and link strategies. [Read more...]