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Web Analytics – Pick the Right Tools and Talent

ashish — Thu, 11 Feb 2010 19:33:53 +0000

It is a pity that many big enterprise businesses spend more than half-a-million dollars a year on expensive Web Analytics solutions instead of spending even half of that money on qualified web analysts.

Just because you are big and have access to enormous funds, does not mean that you must go for expensive solutions when there are [...]

Google Buzz – Is it an Attempt to Kill Facebook and Twitter?

ashish — Tue, 09 Feb 2010 19:47:18 +0000

Google just announced its new service called “Buzz”. While it is Google’s attempt to enter the social marketing arena and take on the growing influence of Facebook and Twitter, it would make Gmail so much more integrated and tempting to use.

Buzz would make Gmail easier to connect in real time, enabling you to [...]

How to Get Images with Text Indexed by Google?

ashish — Sat, 28 Nov 2009 02:46:48 +0000

We all know that search engines can not read text placed on images, nor will they help you search words spoken on a video or audio file. Now the question is if you have lots of such images how to get them indexed for search results, or let’s say find the word “optimization” in your [...]

Is Page Load Time Going to be a Ranking Factor on Google?

ashish — Wed, 18 Nov 2009 02:42:49 +0000

Google wants your website to be faster. Matt Cutts recent interview at PubCon clearly indicates this. So if your website is slow, pull-up your sleeves and start working to make it faster. It would not only make your visitors happy, but can also improve your search rankings. [...]